How I can help
Let’s maximize your ROI. I can tighten your funnel by strengthening your conversion and engagement tactics across marketing and product.
Email marketing &
The rumors of email’s death have been greatly exaggerated. Email is still the workhorse of strong customer relationships.
Template creation & QA
A/B testing & optimization
Analytics and reporting
Automations and workflows
ESP selection & integration
A/B testing &
Conversion rate optimization
Based on quantitative and qualitative data, I’ll develop test hypotheses, execute those tests and prove the positive impact on your marketing and product funnels.
Landing page creation
Funnel analytics & analysis
Customer insights &
Every good marketing and product solution starts with a deep understanding of your customers’ mindsets, behaviors and attitudes. I can help you get there.
Synthesis & recommendations
An 8-year startup veteran, I’ve led email marketing, CRM and product marketing at companies of all stages, sizes and verticals.
When I’m not tinkering around in email platforms, I make the most of living in New York: theater, sightseeing and bagel-eating.
Need help with your email marketing or conversion strategies? Have an question about a specific project? Let me know the basics here, and I’ll follow-up to get acquainted.